SEO and measurement
Microsoft Clarity in SIDECUBE digital projects
Microsoft Clarity helps to understand user behavior through heathmaps and sessions, useful for CRO and UX audit.
Match
When we use Microsoft Clarity
The technology is chosen after we understand the objective, the rhythm of the team, the level of administration and how much the project needs to increase.
- CROWe identify the obstacles between the visit and the desired action, and then prioritise the improvements that can be tested.
- UX auditWe check the user routes and places where information, forms or navigation creates difficulties.
- Landing pagesWe concentrate the message, evidence and form around a single action required of the visitor.
- EcommerceWe connect the catalogue, the order, the payment and the operations needed to manage the store.
Uses
What can we build with Microsoft Clarity
We only use technology where it helps the project to be faster, easier to manage or safer to expand.
Deliverables
What goes into implementation
Accurate delivery depends on the project, but we keep every documented, tested and prepared implementation for maintenance.
- Clarity Configuration
- Relevant events
- Behavior analysis
- UX recommendations
- CRO Plan
Connected services
Microsoft Clarity usually appears in these projects
Choose the service that best describes your need, then determine if this technology is the right choice.
SEO and GEOSee serviceFast websitesSee serviceOnline shopsSee service
SEO and GEO
SEO technical, content architecture and pages designed for Google, AI research and clear commercial intentions.
Web design
Fast, credible and easy to expand websites with clear message, SEO structure and good experience on all devices.
Online shop
Clear catalog, quick checkout, integrations and SEO pages prepared for sale.
Recommended pages
Services, technologies and guides related to this technology and its use in projects.
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Frequently Asked Questions
Before you choose technology
Uses, integration and costs for Microsoft Clarity.
01 / Match
When that choice makes sense
What projects do you consider Microsoft Clarity for?
Suitable situations: CRO; UX audit; Landing pages; Ecommerce. The choice shall be confirmed after analysis of existing requirements, team and solutions.
What uses do you propose for Microsoft Clarity?
Relevant examples are: Heatmaps; Session records; scroll analysis; Obstacle identification. We determine what serves your objective and what would add complexity without a clear benefit.
02 / Implementation
Integration and deliverables
Can the solution be integrated into an existing project?
We are checking the site, accounts and tools already installed to avoid double measurement or conflicting configurations. We determine the necessary data and the conditions of consent applicable to the flow.
What could include implementation?
For Microsoft Clarity, we can define in the offer: Clarity Configuration; Relevant Events; Behavior Analysis; UX Recommendations; CRO Plan. We confirm the deliverables after verification of compatibility and available access.
03 / Operation
Verification and costs
How do you check that implementation works?
We compare the data with real actions and we check the configuration in the instruments involved. A valid report or marking shall not guarantee search positions or a certain number of conversions.
What costs should be foreseen in the long term?
We separate the configuration and analysis of licenses, campaigns and media budgets. The volume of data, the number of properties and the frequency of reporting influence the recurrent cost.