Web design / digital branding for the website
Digital branding
We bring the logo, tone, colors, components and copyright into a coherent system for the website and campaigns.
Background
When this service makes sense
Visual direction, messages and digital rules for brands in need of online coherence.
- Main needdigital branding for the website
- Role in the projectFast, credible and easy to expand websites with clear message, SEO structure and good experience on all devices.
- Result pursuedWe bring the logo, tone, colors, components and copyright into a coherent system for the website and campaigns.
Deliverables
What usually comes into the project
The exact list is adjusted after the audit, but these modules frequently appear in digital branding projects.
01Visual direction
02Tones of voice
03UI digital kit
04Rules of use
05Application on key pages
Connection
Service works better when it's connected to the rest of the project
Any service works better when connected to the rest of the ecosystem: content, SEO, data, operation, hosting and maintenance.
- UX/UI
- 3D Websites
- WordPress / Astro
- Landing pages
Recommended pages
Pages related to this type of service: technologies, fields of activity, guides and complementary services.
Technologies
Industries
Guides
Related services
Frequently Asked Questions
Before we begin the project
Choice, stages and support for digital branding.
01 / Choice
What's useful to know
Are you doing full branding?
We can work on the digital direction and the visual system for the website. For extensive branding, we set the goal separately.
What information are we preparing for the first discussion?
The public, the main actions and the existing visual materials. For a product, we clarify recurring roles and flows; for a website, the offer and information that the visitor needs to find.
02 / Planning
Purpose, budget and stages
What can the project include?
For digital branding, the starting points are: Visual direction; Tones of voice; UI digital kit; Rules of use; Application on key pages. In the offer we specify deliverables, limits and responsibilities; the list adapts to your situation.
How do we set the budget and the timetable?
We estimate the flows, the types of pages, the components and the necessary states. We determine which level of prototyping and documentation is included; the technical implementation is clearly stated in the offer.
03 / Continuity
Verification and support
How do you verify the result before handover?
We review the hierarchy, navigation and flows with real examples of content. We check responsive variants, interaction states and accessibility at design level; tests in the functional application follow implementation.
What happens after handover?
We hand over the materials and usage rules provided for in the offer. Assistance for implementation, new components and adaptation to other pages or products may be planned separately.